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Our team of PR and Communications professionals are some of the most skilled and experienced in the business.

Who Are Our Team?

Mark Hollinshead

Mark Hollinshead

CEO

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Mark has been involved in media and business all his working life. He was the youngest ever Managing Director of the Daily Record and Sunday Mail and ran that business for 14 years, through the digital media earthquake of the noughties before going on to become Managing Director of Mirror Group Newspapers. From there, he took up the role of Chief Operating Officer and main Board Director of Trinity Mirror Plc, in charge of all publishing activity for over 200 news brands – both digital and in print. He has been Marketing Director of the regional media business of the Thomson Corporation and has been involved in some of the most transformational media acquisition and merger deals in UK publishing history.

During his career, Mark acquired Business insider magazine and became its Publisher, was Chairman of Scottish Athletics national governing body in Scotland, President of the Scottish Newspaper Society, a Director of the Newspaper Publishers Association and was at the birth of cable TV as a Director of Birmingham Live TV. He is currently a non-exec and consultant to Dentsu Aegis North, a world leading digital media and marketing agency. Until recently, Mark was the CEO of the Great Run Company, one of Europe’s largest mass participation sports marketing businesses and organisers of some of the world’s largest live sporting events, including the Great North Run – the world’s biggest half marathon. A media researcher and marketer by background, Mark has a fascination with strategy and creativity. He will work on your business. Always

Steve Simpson

Steve Simpson

CFO

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A Chartered Accountant, Steve qualified with PWC before working as a Senior Manager in a number of their offices, including the Channel Islands. He left PWC for industry in 1996, completing the Management Buy In of Sunderland based Voyager Foods with funding from 3i, ECI and Bank of Scotland.

As Managing Director, Steve led Voyager to the title of North East Company of the Year in 2002, before selling half of the business to Irish conglomerate Kerry Foods and the other half via a trade auction.

Steve joined Gateshead based Responsive Engineering as part of a Buy in Management Buy Out in 2006. With the Chairman and CEO he embarked upon a programme to grow the business, both organically and with the acquisition of a neighbouring engineering company. After a sustained period of rapid growth in sales and profitability recognised with numerous business awards, in 2014 Steve successfully led the sale of the company to Reece Group a fellow North East England based group of companies. Steve exited the business in 2016 following its relocation.

Mark has been involved in media and business all his working life. He was the youngest ever Managing Director of the Daily Record and Sunday Mail and ran that business for 14 years, through the digital media earthquake of the noughties before going on to become Managing Director of Mirror Group Newspapers. From there, he took up the role of Chief Operating Officer and main Board Director of Trinity Mirror Plc, in charge of all publishing activity for over 200 news brands – both digital and in print. He has been Marketing Director of the regional media business of the Thomson Corporation and has been involved in some of the most transformational media acquisition and merger deals in UK publishing history.

During his career, Mark acquired Business insider magazine and became its Publisher, was Chairman of Scottish Athletics national governing body in Scotland, President of the Scottish Newspaper Society, a Director of the Newspaper Publishers Association and was at the birth of cable TV as a Director of Birmingham Live TV. He is currently a non-exec and consultant to Dentsu Aegis North, a world leading digital media and marketing agency. Until recently, Mark was the CEO of the Great Run Company, one of Europe’s largest mass participation sports marketing businesses and organisers of some of the world’s largest live sporting events, including the Great North Run – the world’s biggest half marathon. A media researcher and marketer by background, Mark has a fascination with strategy and creativity. He will work on your business. Always.

A Chartered Accountant, Steve qualified with PWC before working as a Senior Manager in a number of their offices, including the Channel Islands. He left PWC for industry in 1996, completing the Management Buy In of Sunderland based Voyager Foods with funding from 3i, ECI and Bank of Scotland.

As Managing Director, Steve led Voyager to the title of North East Company of the Year in 2002, before selling half of the business to Irish conglomerate Kerry Foods and the other half via a trade auction.

Steve joined Gateshead based Responsive Engineering as part of a Buy in Management Buy Out in 2006. With the Chairman and CEO he embarked upon a programme to grow the business, both organically and with the acquisition of a neighbouring engineering company. After a sustained period of rapid growth in sales and profitability recognised with numerous business awards, in 2014 Steve successfully led the sale of the company to Reece Group a fellow North East England based group of companies. Steve exited the business in 2016 following its relocation.

Susie Fraser

Susie Fraser

Development Director

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Susie is a media and marketing expert with a strong track record in creating value in businesses through the implementation of insight driven strategies. She ran her own communications and marketing agency for 10 years winning numerous awards including HSBC Business Star 2010.
She is an accomplished trainer and regular public speaker. Previous to agency life she was Head of Marketing at Express Newspapers and Northcliffe Media.

Allan Rennie

Allan Rennie

Associate Director

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Allan is former Editor-in-Chief of the Daily Record and Sunday Mail, MD of Media Scotland and is currently Honorary Professor of Media Studies and Journalism at the University of Stirling.
During his time as a national newspaper editor Allan covered some of the most famous news events, tabloid scandals, and celebrity faux pas of the last 20 years. He has first hand experience of how companies, CEOs and brands get it right and get it wrong.

Erikka Askeland

Erikka Askeland

Director of Strategic Communications

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Erikka Askeland joins Hollicom as Strategic Communications Director. She is an award-winning journalist with nearly 20 years experience in business and corporate journalism in the UK and was previously the Business Editor of the Press and Journal, and Deputy Editor of Insider Magazine.

Rachel Lindsay

Rachel Lindsay

Client Services Director

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Rachel Lindsay is Hollicom’s Client Services Director. An experienced PR professional, with agency and in-house experience, Rachel has worked to deliver communications strategies for organisations including Comic Relief and the Royal British Legion. She brings with her years of broadcast experience at STV, Talkback Thames and BBC.

Taylor Campbell

Taylor Campbell

Account Manager

Hayley Hatherell

Hayley Hatherell

Account Manager

Jackie Hyndman

Jackie Hyndman

Office Manager

Craig McIntrye

Craig McIntrye

Events Manager

Luke Traynor

Luke Traynor

Events Executive

Amie Carruthers

Amie Carruthers

Events Assistant

Amy Harkins

Amy Harkins

Events Assistant

Dave

Dave

Hollidog