A Glasgow-based sustainable logistics leader has announced better than expected profits for the last year, showing a demonstrable desire by SMEs to turn their supply chains green.
Green Fulfilment reported a 197% rise in revenue to £5.3 million compared to £1.7 million in the period up to April 2020, with 55% increase in pre-tax profit. This built upon a 55% growth in review in 2019/20. The company attributes its success to two key factors: the rise in home delivery during the pandemic and the conscious choices by SMEs and consumers to shop in a greener fashion.
Based in Glasgow, Green Fulfilment is the internationally positioned fulfilment partner for household brands like Carbon Theory, the award-winning skincare brand founded by Apprentice star Phillip Taylor and stocked in Boots and on Beauty Bay. Green Fulfilment also work with up-and-coming gamechangers like Rapscallion, the raw, organic sodas stocked all over the UK and Beauty Kitchen, which is a cruelty free and B-corp certified beauty brand going from success to success in the international marketplace. Kudd.ly, the BPA-free, super soft micro fibre fleece provides comfort around the UK with the help of the Glasgow-based fulfilment partner. With Green Fulfilment, they are doing so in a green way. Green success in Glasgow is paving the way to achieve a truly green global supply chain.
A recent UPS study found that 85% of respondents that they took a retailer’s choice of fulfilment partner and their green credentials into consideration. Moreover, some 41% said that this sustainable fulfilment would influence their purchasing decisions. This dynamic shift in consumer behaviour has been to the clear benefit of Green Fulfilment.
Rukhsar Ahmed, Commercial Director at Green Fulfilment, said: “At the business level, we are delighted with this years’ results. We are really happy that the stellar efforts of all of our staff have led to such a great set of results.
“On a wider level, we take these results as a sign of change in consumer behaviour. While fulfilment services in general have performed well due to people in lockdown getting products delivered, we see the sheer scale of businesses and consumers choosing to pair sustainable practices and convenience as a positive step for us and the climate.
“Consumers ultimately set the rules of the market and these results show that businesses like ours which put green practices first stand to do well as consumers do the same.”
Green Fulfilment has met the rise in demand for their services by injecting revenue back into its business. Starting from a 20,000 sq ft warehouse two years ago, its operation now spans 105,000 sq ft across Glasgow’s south side providing jobs and utilising space effectively. Its ranks have been bolstered too with around 25 new jobs being created by the company in the last year alone. All of this ambition is underwritten by background support from Glasgow City Council’s Growth Fund Scheme.
Green Fulfilment aims to make its warehouse operations completely paperless in the second quarter of 2021 and increase the use of compostable and non-plastic packaging from the notable 65% currently to 90% in the near future. Green Fulfilment has also committed to upgrading their technology platform with an investment of £750k over the next three years which would give it and its customers remarkable edge over competition through efficiency gains.